The fact that it's styling cues, sound, and feel harken back to the era of the 390 GT. I wanted a '68 or '69 in the worst way, but the fact that it had to be my daily driver lessened those intentions somewhat. The zero financing combined with X plan pricing had me dead set on an '01 GT, but (luckily) no 5 speed coupes were to be found. But there were leftover Bullitts. I had no clue at first that the Bullitt was anything more than styling cues. When I found out the details, it was if Ford built the car for me (especially the wing deletion!).
Personally, I think it's the total melding of a classic muscle car to '01 technology. I kind of think that's what Ford had in mind and what makes comparisons to Cobras so silly, IMO.